Nordic Bikes, we believe that every bike should be as unique as its rider. That’s why we’ve made custom painting an integral part of our process. Each of our bikes is meticulously painted, one by one, in our state-of-the-art workshop located in the heart of Valencia, Spain. This attention to detail ensures that every frame is a masterpiece, reflecting not just quality but also individuality.
The Process Behind the Perfection
Our custom painting process begins with careful preparation. Before we even think about applying paint, we treat each bike frame and fork with the utmost care. The surfaces are thoroughly polished and primed to create the perfect canvas. This step is crucial in ensuring the paint adheres flawlessly and provides a finish that is both durable and stunning.
For the paint itself, we source only the highest quality materials. Our paints are imported from Germany, renowned for their exceptional durability and vibrant colors. These paints are chosen not just for their visual appeal but also for their ability to withstand the elements, ensuring your bike stays beautiful for years to come.
Once the groundwork is laid, our skilled painters take over. Wearing protective gear and equipped with precision tools, they apply each layer of paint with care and expertise. This isn’t a rushed assembly-line job; it’s a labor of love. Each stroke is deliberate, ensuring even coverage and a finish that glows with depth and character.
The Final Touches
After the painting is complete, we go a step further to ensure perfection. Each bike undergoes a meticulous inspection to check for any imperfections. The frame is polished to enhance its shine, giving it that showroom-ready look. This final step is what makes a Nordic bike stand out from the crowd—a finish that’s not just visually stunning but also a testament to the craftsmanship behind it.
Assembled with Precision in Europe
At Nordic Bikes, our commitment to quality doesn’t stop at painting. Each bike is assembled in Europe by a single dedicated technician, ensuring consistency and precision in every detail. This hands-on approach ensures every component is meticulously installed and adjusted for optimal performance.
Our wheels are a standout feature. They are crafted at a specialized factory dedicated solely to building high-performance wheelsets for racing, gravel, and mountain bikes. These experts, with years of experience, ensure that each wheel is tensioned and aligned perfectly for maximum durability and performance.
The rims, sourced from Italy, are made from premium materials and undergo a specialized surface treatment to complement the bike’s aesthetic and enhance their resistance to wear. The spokes, manufactured in Belgium, are equally exceptional, offering strength and flexibility that ensure a smooth and reliable ride. Every detail is carefully coordinated to create a wheelset that stands up to the highest standards of craftsmanship.
Beyond wheels, our assembly technician is trained in the latest e-bike technologies, specifically the Mahle X20 system. This cutting-edge e-bike system, also made in Europe, combines lightness, efficiency, and power to deliver an unmatched riding experience. Regular training programs ensure our technician stays ahead of technological advancements, guaranteeing that every bike leaving our workshop is equipped and calibrated to perfection.
Why We Do It
At the core of our custom painting and assembly processes is a commitment to quality and individuality. We want every rider to feel a personal connection to their bike. By offering custom painting and precise assembly, we’re not just delivering a product; we’re crafting an experience. When you ride a Nordic bike, you’re not just riding a machine; you’re showcasing a piece of art and innovation.
Valencia: The Perfect Setting
Our workshop in Valencia is more than just a workspace; it’s an inspiration. Surrounded by the vibrant culture and colors of this beautiful Spanish city, our team finds endless creativity. It’s fitting that a city known for its artistry and passion serves as the home for Nordic Bikes’ custom-painted creations.
See the Magic in Action
We invite you to take a behind-the-scenes look at our painting and assembly processes. The attached video and images offer a glimpse into the dedication and skill that go into every bike we create. From the initial polish to the final assembly, you’ll see why a Nordic bike is more than just a bike—it’s a statement.
